Niacinamide

Niacinamide

The top cosmetic ingredient for 2024 is vitamin B3, also known as niacinamide or nicotinamide. It is an active form of vitamin B3 that is suitable for both mature and acne-prone skin. It helps regulate sebum production, improves hyperpigmentation and age spots, reduces wrinkles and fine lines, and evens out skin tone.
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